Toronto, ON — ABC CANADA Literacy Foundation is delighted to announce that all proceeds from the 2004 National Post Raise-a-Reader campaign will be going to ABC CANADA’s work in support of adult literacy and family reading programs.

The annual National Post Raise-a-Reader Day will take place tomorrow, Thursday, September 30 between 7:00 and 9:00 AM throughout downtown Toronto.

Special guests including Diane Francis and Sandy Rubin from National Post, Cheryl Hickey, Susan Hay and Leslie Roberts of Global Television, three time Canadian Olympic medallist Curt Harnett, WWE’s Carl DeMarco, Ronald McDonald and members of Rugby Canada and Toronto Firefighters, will be positioned at major intersections in downtown Toronto hawking copies of the National Post. 100% of the proceeds from these sales will go to the Raise-a-Reader campaign.

“CanWest Global Communications has always been a generous supporter of ABC CANADA and our initiatives,” says Christine Featherstone, President of ABC CANADA. “The proceeds from the National Post Raise-a-Reader campaign will make it possible for us to do even more to support Canada’s future readers.”

Initiated and operated by Canada’s largest media corporation, CanWest Global Communications, Raise-a-Reader Day will take place Thursday, September 30th in 12 major cities: Vancouver, Victoria, Calgary, Edmonton, Saskatoon, Regina, Winnipeg, Windsor, Hamilton, Toronto, Ottawa and Halifax. In Montreal, CanWest Raise-a-Reader Day will take place on Thursday, October 7th, 2004.

The CanWest Global Foundation is the philanthropic arm of CanWest Global Communications Corp., (NYSE: CWG; TSX: CGS.S and CGS.A; www.canwestglobal.com), an international media company. CanWest, Canada¹s largest publisher of daily newspapers, owns, operates and/or holds substantial interests in newspapers, conventional television, out-of-home advertising, specialty cable channels, radio networks and web sites in Canada, New Zealand, Australia, and the Republic of Ireland.